About Me

I am a CIO and Chief Innovation Officer with 25+ years of experience in digital.

I started in the ’90s with web infrastructure, and over the past 15 years I have led complex digital transformations in fashion, luxury, and retail companies.

My philosophy

I am not interested in trends. I am interested in results.

I believe in:

• Strategies based on data, not opinions
• Real transformation, not consultancy bullshit
• Technology as a business tool, not an end in itself
• Sustainable organizational change
• Leadership that listens and acts

What I do

Today: Technology Innovation Director at Miamo, where I lead technology strategy and AI integration into core systems (Salesforce, Magento).

Previously:

• Paul & Shark: launched eCommerce from scratch and scaled it to +550% in 3 years
• Furla: digital transformation and omnichannel
• BTicino/Bosch, Furla, datacenter infrastructure

Available for

• Strategic consulting (3-6 months)
• Interim CIO/Chief Innovation Officer roles (3-12 months)
• Advisory board on innovation, digital transformation, eCommerce
• Mentoring technology leadership teams

Contact me: Go to contact page

My areas of expertise: Go to expertise page